Amazon was one of the top online bookstores, which converted to the top online retailer across…

Amazon was one of the top online bookstores, which converted to the top online retailer across the world. In order to differentiate itself, the company has created several strategic alliances with other companies to offer superior customer service. What internal environment does this contribute to in the SWOT analysis? weakness

b. financial strength

c. management strength weakness

McDonald’s restaurant hours used to be the same as other fast food restaurants. They took a risk by changing their hours of operation to 24/7. Using Ansoff’s Strategic Opportunity Matrix, what category does this fall under? penetration


c.product development development

In 2010, McDonald’s outperformed the market and set a new all-time high. They have operations spread all around the world allowing the brand to be exposed to more than one currency. What internal environment does this contribute in the SWOT Analysis?





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